Press Release

iRise Recognized as a California Tech 100 "Innovation All-Star"

Governor's Commission for Jobs & Economic Growth provides California Innovation Awards honoring top businesses

EL SEGUNDO, Calif. – April 17, 2007 – iRise®, the world's leading application definition software company, today announced their selection as one of the California Innovation Corridor’s 75 Innovation All-Stars. iRise will be honored at the two-day California Tech 100 conference, April 24-25, 2007 at the Irvine Hilton/Orange County Airport.

The California Tech 100 is endorsed by the California Commission for Jobs and Economic Growth who will honor the top 15 Innovation All-Stars with the California Innovation Award for outstanding leadership in innovation during a special late afternoon ceremony on April 25.

"Being named as an Innovation All-Star, along with several other household technology names, is an honor and reinforces our determination to help organizations deliver more usable business applications," said Emmet B. Keeffe III, chief executive officer and co-founder of iRise.

"We believe innovation and entrepreneurship are the drivers of economic growth in California," added Mark Mosher, Executive Director for the California Commission for Jobs and Economic Growth—a nonprofit corporation whose members are chosen by the Governor to advise him on how to expand jobs and economic growth in the state. "These Innovation All-Stars are models for our state."

Managed by the California Space Authority (CSA), and administered through the California Labor & Workforce Development Agency (LWDA), the California Innovation Corridor is one of the state's initiatives to foster innovation and includes more than 60 partner organizations throughout 13 counties. It was Corridor partners that reviewed nearly 300 nominees before reducing the list of 75 Innovation All-Stars.

Visit http://www.goldencapital.net/Events/OC_AllStarList.asp for a full roster of Innovation All-Star companies.

About iRise
iRise® is dedicated to bridging the communication gap between customers, business and IT by improving the process of defining software.  Over 100 corporations such as Wachovia, SunTrust Bank, Sprint/Nextel and CompuCredit use the iRise application definition platform to get business and IT on the same page – the first time. Visual, interactive application simulations accelerate the delivery of innovative business applications, cut IT costs and reduce the risks associated with outsourced development.  Headquartered in El Segundo, Calif., iRise is backed by Morgan Stanley Venture Partners and has sales offices across North America.

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iRise is a registered trademark of iRise. All other companies and products mentioned are trademarks and property of their respective owners.