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iRise Application Simulator Honored With EWeek Analyst's Choice Award

Leading IT Publication 'Yet To See Anything Close To What iRise Has Achieved'

EL SEGUNDO, Calif. -- November 3, 2003 - iRise (www.irise.com), a leading enterprise software and services company dedicated to bridging the communication gap between business and IT, today announced that its flagship product, iRise Application Simulator™, has received the prestigious eWEEK Labs Analyst's Choice award.

In an Oct. 27 article entitled "iRise Application Simulator Earns Analyst's Choice Award" eWeek Technology Editor Peter Coffee gives the product a score of "excellent" in the areas of usability, capability, manageability. EWEEK Labs' Analyst's Choice award acknowledges products and services for innovation and outstanding performance relative to competing offerings. The complete review is available in the Oct. 27 edition of eWeek or online at http://www.eweek.com/article2/0,4149,1361926,00.asp

Targeted at the Fortune 1000, iRise Application Simulator enables business users to validate requirements and "test drive" software prior to development, allows business analysts to create a functionally-rich, data-aware, interactive simulation of web applications without a single line of code, supports remote collaboration in the requirements definition process, and eliminates up to 30 percent of development costs overall.

According to the magazine, "in more than a decade of reviews, eWeek Labs has yet to see a more successful approach to [the] goal" of enabling business analysts and other stakeholders to share a common understanding of desired application appearance and behavior. The review goes on to say, "In fact, we have yet to see anything close to what iRise has achieved, and it's therefore a pleasure both to give this product its first-ever review and to award it the honor of Analyst's Choice."

iRise Application Simulator, eWeek notes, is the first product that has "succeeded in hitting the strategic target of laying out screens, describing their connections, and testing their functions using actual data without ever writing code or even anything that looks like code -quickly enough and clearly enough that different ideas can be tested and oversights rapidly identified at minimal cost."

"We're gratified by the recognition that the Analyst's Choice Award confers, particularly in light of eWeek's stature and exceptionally high standards," said Emmet B. Keeffe III, CEO and co-founder, iRise. "The market continues to validate our vision that innovations aimed at improving the process of defining business applications will cause a quantum leap increases in software quality, lifespan and value."

About iRise
iRise® is dedicated to bridging the communication gap between business and IT by improving the process of defining business applications. Using iRise Application Simulator, the first Application Definition platform, business users can simulate and validate Web-based applications prior to development, dramatically improving their value while reducing development time and cost. With the same focus, its services group has successfully translated the needs of business users into Web-based applications for more than 100 customers on 300 engagements. The company is based in El Segundo, Calif., with regional offices in New York, San Francisco, Chicago, Dallas, Atlanta and Charlotte, North Carolina.




iRise Press Contact

Carla A. Schlemminger
iRise
+1.415.772.0827
carlas@irise.com


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